APPLICATION OF THE BEST PRACTICES
for development of your business
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TEMPORARY OPERATIONAL MANAGEMENT
is effective at the stage of entry into a new market, launch of new goods, in case of large product portfolio and personnel deficiency
EFFECTIVE MANAGEMENT
OF COMMODITY DISTRIBUTION NETWORK
Analysis of good stocks and goods movement from distributors’ warehouses from the client perspective, sales forecast
Control of timely application and payment made by distributors
Marketing agreements with pharmacy chains: classification of chains, drug stores, planning and allocation of funds
Conduct of negotiations, signature of agreements, comprehensive control of obligation fulfillment, payment for services performed
Result
- Increase in profitability of commodity distribution network
- Optimal level of workload of distributors’ warehouses
- Effective promotion and advertising of drugs within pharmacy chain
FULL RANGE OF ADVERTISING SERVICES
Implementation of marketing strategies
Media-campaigns, Internet promotion, event marketing
Development, production of promo- and POS-materials, infographics, stop-motion animation
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Work with the target audience
Physicians — outsourcing of representatives, organization and holding of seminars, webinars, surveys, testing, mailout
Pharmaceutists — organization of seminars, training courses, holding of promotion campaigns “mystery shopper”, “brand awareness”
Opinion leaders — organization of conferences, seminars, webinars
Result
- Competitive advantage in implementation of marketing strategies
- Deeper knowledge, enhanced loyalty and wide use/recommendation of company products
BUSINESS PROCESS OPTIMIZATION
Temporary operational business management in the country (without opening a representative office)
Outsourcing, outstaffing
Result
- Cost and human resources saving
- Authorized personnel optimization
- Administrative savings and risk mitigation
REGULATORY SUPPORT
Registration, reregistration
Pharmacovigilance
Legal support of pharma promotion
Result
- Registration, launch of goods and further DRA-support, pharmacovigilance
- Harmonization of advertising materials, protection of manufacturers from legal risks while promoting goods
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ARE YOU INTERESTED IN THE INDIVIDUAL SOLUTION?
We can draw up an individual plan according to your requirements.
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